How to crack the future of TV advertising in Canada
We’ve just released an in-depth report about TV viewing habits in Canada. The headline news? Connected TV (CTV) is...
Read More
All
Get to know your CPG shoppers with basket analysis data
Unlock the power of RFM Analysis to boost CPG programmatic media
How to find your most valuable audience on CTV
Content transparency and fraud: Do you know where your CTV ads are really running?
How evolving viewership trends impact your CTV media strategy
How to add custom audio creative to your next advertising campaign with MiQ and Bunny Studio
MiQ's partnership with Bunny Studio unlocks audio advertising for over 90 clients in localized languages and accents
Read More
Programmatic advertising delivers certainty during uncertain times
Programmatic advertising was designed to deliver results during times of economic uncertainty.
Read More
Simplifying CPG omnichannel marketing
Understanding omnichannel marketing in CPG
Read More
Aligning DTC and HCP approaches in healthcare marketing
5 marketing strategies that CMOs should be paying attention to in 2023
Marketing during a recession with MiQ
Read More
9 questions marketers and media buyers should be asking themselves about marketing during a recession
Marketing during a recession with MiQ
Read More
Practical programmatic: Four steps to reduce the carbon footprint of your digital campaigns
Sustainable Advertising with MiQ
Read More
Why marketers shy away from sustainable advertising
Sustainable Advertising with MiQ
Read More
President’s Club @ MiQ: Kate Thomas
“Always remember that this industry is small, so treat everyone the way you'd want to be treated”
- Kate Thomas, Head of Client Partnerships, Western Region
Read More
President’s Club @ MiQ: Tarah McEwen
“I’ve learnt to take disappointments in stride and focus on the long game… sometimes the best bonds are built under pressure”
- Tarah McEwen, Sales Director
Read More
President’s Club @ MiQ: Kristina Kodjabacheva
“The more prepared and knowledgeable we are, the better equipped we'll be to take advantage of any opportunity”
- Kristina Kodjabacheva, Sales Director
Read More
There’s more to cookieless than Google
One step closer to a cookieless future
Cookieless measurement demands a multi-solution approach
Brand affinity: What it is, why it matters and how to calculate it
How to make better choices and improve ROI with programmatic advertising
Kinder words for a kinder world
Connecting digital and TV data is a winning ticket for political advertisers
How connected TV is transforming media investments in Canada
Creating a custom platform design system to delight users
In plain English, what does a full-stack developer do?
The back-to-school shopping trends for 2022
Measuring cross-channel reach across YouTube & Linear TV
LGBTQ Voices @ MiQ: Robert (RC) Whitehouse
LGBTQ Voices @ MiQ: Hivan Herrejon
LGBTQ Voices @ MiQ: Kate Garvey
LGBTQ Voices @ MiQ: Phil Tan
A look at near real-time insights of a live campaign using Google’s Ads Data Hub
LGBTQ Voices @ MiQ: Joao Flores
LGBTQ Voices @ MiQ: Claire Janik
LGBTQ Voices @ MiQ: Megha Malhotra
LGBTQ Voices @ MiQ: Sara Axelbaum
LGBTQ Voices @ MiQ: Sollie Davies
LGBTQ Voices @ MiQ: Carol Fernandes
LGBTQ Voices @ MiQ: Clare Martin
LGBTQ Voices @ MiQ: Anthony Perez
LGBTQ Voices @ MiQ: DJ Keon
Programmatic without cookies? It’s possible thanks to data-backed identity graphs
LGBTQ Voices @ MiQ: Aimee France
It’s Pride month!
Marketing March Madness: How are viewers engaging with the NCAA tournament?
Case study: Testing success with new identity strategies
It’s time for love and shopping
ExchangeWire’s TraderTalk TV: MiQ’s Stephen Emsall on making your YouTube money work harder
Why programmatic?
Inclusion and diversity in action: Inspiring change and inclusivity in India
In plain English: What are data clean rooms? And why should advertisers consider adding them to their tech stack?
Top tips for programmatic success in China
Get to know… the China team
How did #SquidGame become a social phenomenon?
Inclusion and diversity in action: Enhanced parental leave for all from our Inclusion and Diversity Committee
Get to know… the China team
What does the future of entertainment look like?
Get to know… the China team
Inclusion and diversity in action: Diversifying our talent pool
In plain English: What is anonymous data? And how can you use it in programmatic campaigns?
Revealed: Canada’s fastest-growing artificial intelligence hotspots
Get to know… the China team
Five ways Covid-19 has changed health and wellness shoppers
The digital habits of parent-teacher-playmates
ExchangeWire’s TraderTalk TV: MiQ’s Ben Holmes on DOOH in the UK – traditional vs programmatic
What is authenticated data? And how can you use it in programmatic campaigns?
Inclusion and diversity in action: Why we’re changing the structure of our global boards
ExchangeWire’s TraderTalk TV: MiQ’s Alex Deats on Reaching China’s Programmatic Market
In less than two decades, the value of personal data has increased by 1,800%
Making most of the Olympics opportunity
Driving programmatic performance for Indian brands – A look at the campaigns that won three Agency Reporter Front Bencher Awards
by Vidula Ashok, Product and Media Analytics Lead, MiQ
Read More
Q&A: MiQ’s identity product lead Georgie Haig on Google’s latest cookies announcement
Internal products can be beautiful too
Reintroducing our advanced media solutions: communicating our new narrative with a new identity
US Cryptocurrency Trends & Hotspots 2021: Most Crypto-Savvy States Revealed
Which states are the biggest cryptocurrency hotspots in the country?
Read More
Which country has the world’s most passionate Olympic fans?
When it comes to Olympics mega-fandom, not all countries are created equal.
Read More