PARTNERSHIPS

Discover our events during the week, in partnership with

MiQ AT CANNES

We are proud sponsors of Cannes 2025

Global Cannes engagements

Mon 16th

The Room

The Room Yacht

Tue 17th, 9-11 AM

Campaign roundtable (UK): From signal to action: how AI is decoding consumer behaviour

Campaign House, Hilton Canopy

MiQ is taking over the Campaign House at Cannes.

Consumer data offers huge potential, but also growing complexity. In this closed-door session moderated by Campaign's editor-in-chief, Gideon Spanier, leading voices from top brands and agencies come together to explore how AI is transforming the way we understand consumer behavior. Discover how cutting-edge technology is turning data into powerful insights, enabling smarter, more strategic decision-making.

Tue 17th, 11 AM

Marketecture panel: The consumer intelligence shift: unlocking smarter audience strategy through AI innovation

Atrium, Hôtel Barrière Le Majestic Cannes

MiQ and Marketecture will delve into how industry leaders are reshaping how precision and performance come together in programmatic media. In this panel, hear how Mastercard, United Airlines and MiQ are each building smarter approaches to media through better audience strategies, curated insights, and AI-powered decisioning.

Tue 17th, 3-4 PM

Havas panel: Accelerating culture to adopt AI at scale

Havas Café

Our CEO and Co-Founder, Gurman Hundal, will be taking the mainstage at the Havas Café for a deep dive into the cultural and leadership challenges of AI adoption in large organizations. The discussion will cover how to build an AI-ready culture through communication, education, and collaboration while also focusing on the human and ethical aspects of AI.

Wed 18th, 9-11 AM

Campaign roundtable (US): From vision to action: making AI work in media strategy

Campaign House, Hilton Canopy

Marketing is more fragmented than ever - across channels, platforms, and touchpoints. AI offers clarity, but is it cutting through the noise or adding to it? MiQ and Campaign have gathered an exclusive group of senior marketers and agency leaders to discuss where AI is truly making an impact, and how to turn potential into real progress.

Mon 16th - Fri 20th

MiQ x Videoweek video series

All week long

MiQ is partnering with Videoweek on a five-part video series to elevate the industry’s compelling voices.