Research &

insights

The latest insights and trends for marketers and advertisers who want to get up to speed with what’s going on in our industry.

Report

Discover the AI confidence curve

Whether you love it or hate it, AI is the word on everybody’s lips. And it’s here to stay. So there’s no better time to build our confidence with AI. In our new global report, we analyze attitudes towards AI from over 3,100 marketers from 16 different countries. 

  • Tapping into tech that’s built for purpose 
  • Plugging in campaign measurement  
  • Using a bigger variety of platforms and data 
  • Bringing human know-how together with AI
ALL

Going from average to winning

How marketers can activate their winning mode with Connected TV insights

Quality in programmatic cover

Quality in Programmatic Report

How we achieve the best outcomes for our clients, and make the industry better

Behind the Screens: Advanced TV Report

A global report on Advanced TV

The political media remix: how digital can make political TV buys smarter

Political TV Buys: A Digital Media Remix

How digital can make political TV buys smarter

The recession marketing reboot

Recession Marketing Reboot

How to thrive, not just survive, during times of economic uncertainty

Can your YouTube spend work harder?

Maximising your YouTube campaign ROI with smarter data strategies.