There are massive opportunities for doing better marketing on YouTube. Its massive reach, combined with other market-leading data sets including Automatic Content Recognition (ACR) data, channel and video lever data from the YouTube API, and more, means your YouTube campaigns can generate incredible ROI – when done right. But how can you get the most out of your YouTube spend and bridge the gap between traditional linear TV and display advertising?

Read our ebook to learn more about:

• How to reach more of the right audience on YouTube
• How to understand your audience, whatever screen they’re on
• Why you don’t have to settle for vague insight and measurement
• Ways you can make your YouTube spend go further