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AI-powered adVERTISING techNOLOGY

Take your programmatic to The Nth Degree

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MiQ SIGMA FEATURES

Sigma Intelligence offers you a crystal-clear view as it connects over 700 trillion signals across 300 diverse data feeds, representing over 1.7 billion global audience profiles.

Whether you want to reveal who your perfect audience is, or get a holistic view of your consumer, Sigma’s generative AI personas take the guesswork out of planning and audience development.

It’s all possible because our trading agent is trained on the reasoning ability of three leading LLMs, monthly data from 6,000 programmatic campaigns, and rich, tacit trader knowledge.

Previously, activating audiences across diverse formats, channels and DSPs typically took around 6 hours. Now, it takes just 30 seconds.

It gives you - and our traders - full visibility of what’s working, and what can be improved. Maximum ROI can be achieved in minimum time.

SEE IT TO BELIEVE IT

Sigma is already proven to achieve outcomes that are off the charts. Initial tests show that Sigma enables:

%

better conversion rate

%

lower CPA

:

data analysis, reduced from 6 hours to 30 seconds

MiQ Sigma outperforms average programmatic every time

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Benefits that go
above and beyond

As programmatic has grown, so has proliferation, fragmentation and bias. That’s exactly what MiQ Sigma solves. Our AI-powered technology gives you the visibility, control, speed and performance you need to achieve the best programmatic outcomes.

Agnostic platform and data connections span the entire advertising industry, providing scale and usability like never before.

AI technology, built on the 3 leading global LLMs and trained on 15 years of MiQ trading expertise, unlocks unique insights and recommendations.

Industry-first functionality allows traders to generate personas, build audiences and create campaigns.. .all within a single platform.

Access to the largest data and platform partnership ecosystem

See what sigma can do for you

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